It’s always about Our People, wherever we go.
In mid-October 2020, the new Colorado Springs Switchbacks FC stadium, currently being built in downtown Colorado Springs, was officially named Weidner Field. The new name is essentially continuous with the old stadium’s namesake. The new naming agreement furthers the existing sponsorship between Weidner Apartment Homes and the Colorado Springs Switchbacks FC soccer team, as Weidner is the team's part-owner.
To commemorate the new stadium, Weidner and other community sponsors were invited to contribute items to a time capsule buried at the midline of the field. The time capsule symbolizes togetherness, and its contents encompass the many stories of the community members who contributed to the field.
Weidner’s V.P. of Public Relations, Greg Cerbana, Director of Marketing, Josh Draughn, and Laura Neumann, picked the two items Weidner contributed to the time capsule. They chose a copy of the first edition of our company newsletter, Our People, and a Love Notes pin. These items were strategically selected to symbolize Weidner’s passion for bringing people together. Whether it’s internally or the residents in our communities, Weidner strongly believes in celebrating and promoting the connection between people.
Greg Cerbana further explains the importance of Weidner Field and what the selected items symbolize, “Sporting events are a place where people can come together. Building a stadium where residents can congregate for games, concerts, and other events will strengthen their sense of connectedness and community. Our contributions to the time capsule are a way of connecting the stories of Weider to the growing community of Colorado Springs.” Weidner's Founder and Chairman, Dean Weidner, is also from Colorado Springs and is thrilled to have the opportunity to give back to his hometown by providing the city with a new community center.
Dean Weidner and Weidner Apartment Homes are thrilled to further our partnership with the Colorado Switchbacks, and Weidner Field is set to open on April 24, 2021. We are also excited to expand our Colorado Springs portfolio with our new apartment community, which will be built adjacent to the stadium, starting construction in 2021.